Small Business Owners & Solopreneurs Marketing & Communications Assessment

Stop guessing. Start growing strategically.

If you're like most small business owners and solopreneurs, you wear many hats. You're passionate about your business, skilled at what you do, and committed to making it successful. But when it comes to marketing and communications, it can feel overwhelming—and you're not sure if what you're doing is actually driving sales.

The reality? Most small businesses approach marketing backwards, jumping straight into tactics without building the strategic foundation that makes those tactics profitable.

This comprehensive assessment evaluates your business across six critical areas that separate thriving businesses from those that struggle:

  • Business Foundation & Vision Alignment - The strategic clarity that drives effective marketing

  • Customer Understanding & Insights - Deep knowledge that makes your messaging resonate and convert

  • Messaging & Brand Strategy - Clear, consistent communication that builds trust and drives sales

  • Sales Channels & Customer Presence - Strategic presence where your customers actually are

  • Measurement & Business Optimization - Data-driven decisions that improve results and ROI

  • Growth & Business Scalability - Systems that scale as you grow

What You'll Receive:

  • Your strategic marketing score (out of 56 possible points)

  • Performance level assessment (Growth-Focused Entrepreneur, Developing Business Owner, or Getting Started Entrepreneur)

  • Personalized recommendations based on your specific results

  • Clear next steps prioritized by business impact

  • Insights from 20+ years of helping businesses grow strategically

Time Required: 10-15 minutes

Perfect For: Small business owners, solopreneurs, freelancers, consultants, and any business ready to move beyond random tactics to strategic growth that drives revenue.